Having worked in various press offices for nearly forty years I have enjoyed the rapid rise of new technology and social media.
One of the greatest innovations has been google alerts. It is an amazing little system. It costs nothing and yields all sorts of information. You put your company name in - or that of a competitor - and the google webcrawlers alert you by email when something appears on a news site or a blog. It is very fast and is providing real competition to the traditional press clippings service.
Whereas just ten years ago the first job of the morning in a press office was to scan read the newspapers nowadays we click through the google alerts. We look out for the good things, we also look out for the negative stuff. And so do any competitors.
Well tomorrow morning the press team at Southern Electric based at Grampian House, 200 Dunkeld Road, Perth, PH1 3GH will be seeing this blog entry. I'd suggest that they have a word with their transfers team as quickly as possible and find out why Methodist Preacher is upset with them.
My advice to Southern Electric is to get it sorted asap. I am disgusted with their behaviour regarding an elderly vulnerable woman. I'd be interested to know if anyone else has had dealings with this company.
One of the greatest innovations has been google alerts. It is an amazing little system. It costs nothing and yields all sorts of information. You put your company name in - or that of a competitor - and the google webcrawlers alert you by email when something appears on a news site or a blog. It is very fast and is providing real competition to the traditional press clippings service.
Whereas just ten years ago the first job of the morning in a press office was to scan read the newspapers nowadays we click through the google alerts. We look out for the good things, we also look out for the negative stuff. And so do any competitors.
Well tomorrow morning the press team at Southern Electric based at Grampian House, 200 Dunkeld Road, Perth, PH1 3GH will be seeing this blog entry. I'd suggest that they have a word with their transfers team as quickly as possible and find out why Methodist Preacher is upset with them.
My advice to Southern Electric is to get it sorted asap. I am disgusted with their behaviour regarding an elderly vulnerable woman. I'd be interested to know if anyone else has had dealings with this company.
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